We’d like to hear from other writers who want to say something about SEO, Internet marketing, social media and the other stuff that we regularly talk about. If you’re interested in writing an article that’s content-focused (that means wacky SEO bot-gaming is secondary) and has a few modest links to stuff you like and are willing to link back to it from your own blog, drop me a line. Make sure to propose a subject and link to your other work.

At first, keyword selection is a balancing act. You want to find a niche, but not one so obscure it won’t generate leads. Good keyword research and a thorough understanding of the standard terms used in the client’s industry provide a good start, but even if you do a great job out the gate, you always look forward to new analytics to help you refine your strategy. Long tail keywords are one of the first steps in a maturing plan.For example, look at Wild Birds Choice (http://www.wildbirdschoice.com). They’re a client of ours. I’m going to tell you exactly what I did to explore long tail keywords, step by step.

You want visitors. Visitors mean leads! Why aren’t you getting them? There are lots of answers. The lack of an audience is not one of them. Do you like ray guns? Dinosaur jokes? If the Web has demonstrated one thing, it’s that there’s pretty much no topic that doesn’t have its share of devotees.

We’ve written a guest article for PC4Media.net . Check out Your Company is Already on the Internet.

Long before I started working in SEO I was an educator for an organization that taught computer skills to total neophytes. You learn a lot from working with completely fresh users. It makes you realize how much of your ability comes from deeply ingrained basic assumptions and how these can work for or against you.

Thanks to Rosalind Gardner, we’ve had the opportunity to post a guest article that explains GILL Media’s blogging philosophy. Check it out!