Archive for April, 2008
This time around, read about the merits of and methods behind ghostblogging at Search Engine Journal. Thanks goes out to them for the opportunity. Check it out!
As part of our ongoing work to get the word out about us and general Internet marketing, we’ve written a guest article at quickonlinetips.com. Head on over and read “9 Easy Tips for Effective Business Blogging.” Thanks go out to their staff for giving us another venue to talk to the public.
Domain names are weird. In the wild and woolly days of the early Web, users picked domains based on a quirky sense of humor or raw, boring functionality. A domain name was nothing more than an address, and unless you picked a strange one, it was about as significant to you as your street number: important, but hardly representative of who you are.
In our last post about page titles we covered the basics: why titles count, how to organize them and how to optimize them for keywords, branding and style. This time around we’ll make it short and sweet. Here are five rules to follow whenever you set up your web page’s titles:
Tag, you’re it! Or, you may well be “it” when you make the best use of your page title tags for Search Engine Optimization (SEO) purposes. Aside from writing quality content, a well-constructed title is the best thing you can do for your web page. A title doesn’t look important when you’re actually viewing the page, but to a search engine those words in the top right are your page’s main topic and gateway. When you search, every result is a page title – and “untitled” stinks. Google usually shuffles them to the back. Even when it doesn’t, untitled pages look kind of dodgy, like an unlicensed hot dog cart with a dirty sign. Sure, it might give you something tasty – and it might give you worms, too.
